How to make home delivery?

 Home delivery has been so popular in recent years that you have necessarily wondered about the advisability of your business to offer this service. It is true that such a service has many assets to boost your business. And not only if it is food. All areas of product sales are affected.

However, creating a real home delivery service is not very easy and requires addressing many points. To have an efficient, efficient and profitable service, it is necessary to properly design your service.

After quickly reviewing the interest of home delivery, we will guide you step by step towards the creation of a service in 7 steps.

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What benefits can you expect from home delivery?

Consumers are more and more focused on home deliveries, even more concerning meals. This is a real trend that will become even more pronounced in the years to come. The benefits of a home delivery service for a business are numerous:
 •    increase sales ,
 •    expand the customer base , or even the catchment area,
 • present a comparative advantage over the competition,
 • challenge e-commerce,
 • optimize the means of production,
 • exceed the capacity to welcome customers (the number of tables for catering),
 •…




Here is the presentation of the 7 central steps to create a home delivery service.

Step 1 # Think about your strategy upstream

Before embarking on an engaging project such as a delivery service, take the time to clearly write down an action strategy. What are your goals ? What time frame do you give yourself? What means of action do you have? Establish from the start the broad lines of the actions you are going to undertake and give yourself a provisional schedule.

Step 2 # Anticipate increased sales

If you offer a home delivery service, it is to grow your business. So your business will experience a boom. Also remember to plan to increase your sales by increasing your purchases .

If you design your products (restaurateur or food craftsman, for example), this will also have an impact on your payroll . Perhaps it will also be necessary to recruit? Modernizing yourself by equipping yourself with high- performance collection equipment is also important.

You also have to ask yourself upstream if home delivery will impact your entire offer in the same way. Indeed, it is likely that some of your products sell more in home delivery than others. So not all of your purchases will grow to the same extent.

Step 3 # Provide the necessary equipment for the delivery service

A home delivery service is a new service that will inevitably require some purchases and investments . What means of transport for delivery people? Plan the acquisition (or rental) of means of transport . Car, scooter or bicycle are to be studied according to the distances to be covered and your ecological ambition or not. What types of payment will your delivery people accept? Nowadays it is difficult to refuse payment by credit card. Finally, how will you pack your products for delivery? Different packaging solutions (isothermal bags, rigid boxes, bubble wrap, etc.) exist depending on the type of items you are selling.

Step 4 # Study the interest of home delivery providers

The home delivery market has exploded with the arrival of a large number of players offering this service: Deliveroo , UberEats, Foodora, etc. in addition to the historic La Poste and other specialized companies. It is important before your reflection to ask yourself the question of the intervention of external service providers in your system . You don't have to do everything in-house. You can have your items delivered via La Poste, couriers or join an app, if one exists in your city. Online services represent a certain cost, but in return they bring you wide visibility. They can take care of 100% of the delivery or, for some, just ensure the connection with consumers.

Step 5 # Define a delivery zone

When offering home delivery, a scope of delivery must be defined . Seek to optimize it by analyzing costs and forecast revenues. A restricted perimeter is more manageable in terms of expenditure; the rotation of more important delivery people. But the orders will be less than with a larger area. It may be interesting and more prudent to plan for a fairly limited scope at the start , even if it means expanding it later in the face of the success of your home delivery service.

Step 6 # Define delivery times

To ensure the proper management of your delivery service, plan to limit the time constraints so that the rest of your activity is not disrupted. If you work in catering, you can limit your hours around the evening or midday meal, or even limit it to the weekend. For another activity in the food industry, you can only deliver during the opening hours of your shop. If your products are not perishable, you can schedule D + 1 deliveries over half a day, for example.

Step 7 # Recruit delivery people

To set up a home delivery service, you will need delivery people. You will then have to plan in advance the number of deliveries you are going to make to determine how many deliverers to hire . Depending on the delivery period and their number, you will need a certain number of delivery people. See how to hire them: classified ads, Pole Emploi, professional or personal networks, etc. As high school and college students are ideal for this type of job, you can also send your request to educational establishments in your city.

Do you think that with this presentation of the 7 steps for creating a home delivery service you feel more ready to get started?